Selections From Design Trends Series
Contribution: Research, Copy Writing, Design
Stemming from an internal design research initiative led by myself at Custom Ink, this series of posts aimed to educate and empower customers. These resources distill current design trends into digestible insights, aiding users in creating more vibrant and contemporary designs using the fonts and clip art in Custom Ink’s Design Lab. By offering accessible information and practical examples, the project sought to create content with a unique value to drive engagement on Instagram and LinkedIn.
Behind the Scenes Design Process
Contribution: Design, Illustration, Photography
This is one of several social media content projects I spearheaded to showcase the Design Services. Drawing inspiration from Bridgerton’s popularity and the high engagement with cat-related posts, I crafted a regency-era-style pet portrait after thorough research on period fonts and clothing. Additionally, I produced a process video for a separate post and captured an image featuring the printed tote bag alongside the original cat. The project aimed to blend the allure of historical aesthetics with the charm of beloved feline content for our social media platforms.